I recently read Lee Cockerell's book, Creating Magic: 10 Common Sense Leadership Strategies from a Life at Disney. This book provides readers with an inside look into the leadership strategies of one of the most successful companies in the world.
The book offers a unique perspective on personal and business success and reveals the secrets behind what makes Disney so successful. It emphasizes the power of attention to detail and caring for people in order to create magical experiences. The author also provides clear guidelines on how to build a high-performance culture by getting the right people, keeping them motivated, and focusing on customer service.
Creating Magic is full of inspiring stories that show how dedication, hard work, and having a positive attitude can go a long way in achieving success. I particularly enjoyed learning about the various projects Disney has undertaken to make their employees feel valued and appreciated such as giving them awards for excellent performance or providing rewards for making significant contributions to their organization. Overall, this book will be beneficial for anyone looking for an inside look into one of America's most beloved companies and its leadership strategies.
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